Sally Khudairi (VP, ASF Marketing & Publicity) asked for distributing the following survey to people who might be interested in contributing their views to a study on how the brand name Apache is perceived. Me personally, I would be especially interested in finding out more on whether there are any differences in perception inside the ASF vs. outside...
We have been working with PhD candidate Roland Schroll over the past two years as he's been compiling information on the value of the Apache brand. His advisor is community-based innovation expert Dr. Johann Füller. This is a joint project of the University of Innsbruck and the Massachusetts Institute of Technology.
If you have 10 minutes to help, it would be much appreciated. The survey is at http://surveys.hyvelive.de/10_apache/p1.php?refGroup=Apache
They would like the surveys to be completed this month (February).
They are seeking at least 300 respondents. As such, if you know others who are interested in Apache from a market perspective, feel free to forward the link to them as well.
Thanks in advance for your interest!
VP, ASF Marketing & Publicity